Worldwide Panel’s (WWP) commitment to quality sets us apart. It starts with the recruiting process and continues even after a project is complete. The quality of our panels starts with selective recruitment methodologies where new panelists are recruited exclusively to one of the WWP research panels. These panels are all grown organically without the acquisition of other panels or lists, and we do not recruit panelists from co-registration sites.

The registration and profile information of all panel members are filtered through algorithms to ensure quality profiles that meet logical requirements for accuracy and integrity.

WWP’s continuous technological innovations are a critical part of our commitment to quality. From the time a panelist becomes a member, WWP consistently tracks the activity and behavior of all our panel members. This monitoring ensures that respondents to your surveys have a history void of behaviors that would diminish the quality of the data. Our SurveyDefender™ technologies allow us to guarantee that survey respondents can only respond once to any survey.