Banner
Profile Validation
Panel Member Data Quality

 

 

 

WWP starts its Data Integrity Checks as soon as a user registers.  There are many “hints” that users give when entering in their profile points.  We have developed a suite of Profile Validity Checks that review everything from speed of registration to cheater "keywords" used in open fields.  These tools are very helpful but do not replace the human eye.  Therefore, WWP has employed a small team to check data points on an ongoing basis.


WWP also has many Profile Validation Check Points where we ask random questions that refer to a user's profile, such as: "What is your date of birth?" This sounds like a simple question, but it can trip up a panel member if he/she wasn’t telling the truth at the time of registration.


We also have shipping addresses at RedeemItNow™, as well as PayPal and Amazon (gift certificate) membership information that we reconcile with each respondent's registration data points.

 
RedeemItNowTM is WWP’s proprietary incentive and rewards distribution system RedeemItNowTM provides a variety of reward methods offering greater choices and satisfaction to the members of our various panels. RedeemItNowTM significantly improves WWP’s efforts to maintain panel loyalty and increase member proliferation.

PanelPlexTM is WWP’s proprietary revenue share network. We recruit panelists from a variety of platforms, such as social networks, educational websites, entertainment websites, and a various multi-cultural websites just to name a few.

Utilizing innovative patent-pending technology, SurveyTickerTM delivers surveys in a revolutionary new way. Members access either the SurveyTickerTM website or the downladable widget, unique to each members’ user identification data, which provides a centralized receptacle for survey invites. This provides a convenient way for members to retrieve their survey invites and decreases instances of data duplication and false membership.